Marketing + Advertising Strategy

It all starts with understating the current real estate market. We know the current comps, market and land values of our specific area so that we can price your home competitively. We focus on maximizing property exposure to the right audience and sell for highest possible price.

OUR MARKETING + ADVERTISING STRATEGY:

  • Your home is unique and we will represent your property in this manner
  • We utilize the Institute of Luxury Home Marketing and Keller Williams Luxury Homes International to help heighten awareness of your property
  • Property Advertising in relevant media publications
  • Direct Mail – Fliers + Postcards
  • Distinctive Marketing Brochures – Custom tailored for your property
  • Digital Marketing focused on Luxury Consumers
  • Comprehensive Online Exposure
  • Measuring Results – Your Personalized Marketing Summary.  We will keep you informed of the Marketing Process
  • Marketing Search Engine – To maximize the potential for your home to be found online
  • Utilizing focused Social Media Marketing
  • E-Flyers to all agents on the Emerald Coast and in our Feeder Markets
  • Market Expertise – Local Authority
  • Advertising – Printed Local Ads
  • Professional Photography + Video of your property
  • Hosted Caravan  + Brokers Open House for maximum Agent exposure
  • Public Open Houses + Private Showings